Return On Investment: Promo Products Work
Posted on Thursday, February 10th, 2011
A half a cent. $0.005.
That’s the average cost per impression created when advertisers market their message using promotional products such as imprinted apparel, pens, mugs, awards, and calendars.
A worldwide study conducted in July and August [...]
Write your way into your customer’s heart
Posted on Tuesday, January 26th, 2010
Pens and pencils may be the most recalled promotional item.
Recall is important to advertisers who want some assurance that their target market is retaining their message.
An independent survey into the effectiveness of promotional products listed [...]
